(CNBC) Silicon Valley is Eyeing the Giant Market for Infant Formula
In Silicon Valley, new tools, technologies and services are increasingly getting financed to help out new parents. Much of this has been focused on fertility, but increasingly, companies are popping up to help mothers nurture their infants, whether it’s through new and improved formulas or more comfortable, user-friendly breast pumps.
There are also start-ups forming that aim to work with existing infant formula companies to improve their blends. A start-up called Sugarlogix is using cutting-edge gene editing tools to recreate in a lab the most commonly found breast milk sugars, which are known to be associated with boosting the baby’s immune system.
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